It is very interesting to note the clear strategic direction set up by Zuckerberg; at this stage they are not interested in capitalising on the existing success, hence profits are not the first priority! He believes that the sustainability of the facebook will depend on its members (asset/resources) and not on the financial returns (another type of asset/resource). This interview also serves as a good example of the differences between mission and vision for a company.
To see the interview: http://news.bbc.co.uk/1/hi/technology/7664384.stm
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