Monday, 15 December 2008

Owner of Five 'eyes bid for C4'

Note how the environmental factors 'from a funding gap as advertising revenue falls' influence network level strategies. Good example of vertical integration.

Owner of Five 'eyes bid for C4'

RTL, the German firm which owns channel Five, is contemplating a takeover bid for Channel 4, a report suggests.
It has asked investment bank JP MorganChase to examine the prospect of the move, The Sunday Times reports.

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